The UNISWAG Uniform of the Week Countdown is back for Week 1 of college football!
Check out which teams are turning heads with their uniform combos this weekend. The official Top 10 drops monday, leading up to the reveal of the Week 4 Uniform of the Week winner.
𝐀 𝐟𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐯𝐢𝐜𝐭𝐨𝐫𝐢𝐞𝐬 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫: The story of Georgia Tech football’s grey alternate uniforms and their nod to the past, present and future of Georgia Tech.
The Arizona Cardinals are bringing the storm to the desert. On June 5, the team unveiled their new Rivalries uniform, a look forged by sand, heat, and grit set to debut under the lights on Thursday Night Football when they host the Seattle Seahawks.
Running back James Conner, fresh off a video shoot where movie magic transformed him into the middle of a sandstorm, summed up the new fit perfectly: “Desert vibe, the sand, everything plays into it. The copper, the details, I just think it’s awesome. The perfect fit.”
The Cardinals teased a storm for more than a year, and now it’s here. The Rivalries uniform captures Arizona’s harsh but beautiful landscape:
Sandblasted matte helmet with a 3D birdhead logo and copper beak.
Tan, red, and copper color palette, echoing both the Desert Cardinal and the commerce that built the state.
Arizona state flag within the outline of the state on the shoulder.
Design elements inspired by the desert’s resilience — from scorching heat to swirling sandstorms.
Owner Michael Bidwill called the uniform a true embodiment of Arizona’s toughness: “The design reflects the strength and toughness required to thrive in the desert and celebrate the passion and perseverance that define us. The sandstorm imagery is a fitting metaphor for our identity as a team and a region.”
Quarterback Kyler Murray didn’t hold back either: “I told (equipment manager Jeff Schwimmer) these were the best jerseys we’ve got. Probably the best jerseys I’ve seen us wear. They turned out perfect.”
Linebacker Zaven Collins echoed the fan-first vision: “I feel like this is something the Valley wanted and everyone will love it.”
The Cardinals are among the first eight teams, along with the rest of the NFC West and AFC East, to take part in the Rivalries program, Nike’s new multi-year initiative that celebrates the culture, history, and communities that fuel the NFL’s most storied matchups. Each team’s Rivalry uniform will be worn once a season for the next three years, with other divisions joining in from 2026 through 2028.
For the Cardinals, the Rivalries debut isn’t just about a new look. It’s a statement. Forged in desert heat, built to withstand the storm, and designed to showcase Arizona’s identity to the world.
Northwestern football is reaching back into its history with a bold new look. The Wildcats unveiled a special all-black uniform inspired by the program’s iconic 1995 season, bringing modern swagger to a classic era.
The jersey features a sleek black base with Wildcats scripted across the chest, a nod to the retro style of the mid-90s. Purple numbers outlined in white pop off the dark background, while the tops of the shoulders showcase Northwestern’s signature “N” logo for a sharp finishing touch.
The helmet pairs the team’s Wildcat logo on one side with player numbers on the other. Completing the uniform, black pants with a bold purple side stripe bordered by thin white stripes deliver the perfect balance of color and contrast.
This 1995-inspired set pays tribute to a memorable chapter in Northwestern history, while giving today’s Wildcats a fresh, head-turning look as they take the field.
Texas Tech football is turning up the heat with an icy new look. The Red Raiders will take the field in a brand-new GalvanICED uniform, the latest evolution of the program’s ongoing partnership with adidas and Texas Tech legend Patrick Mahomes.
This white version follows last year’s groundbreaking Mahomes Strategy uniform, which made history by featuring Mahomes’ signature Gladiator logo on official on-field gear, one of the first times a personal athlete brand was incorporated into college football uniforms.
The GalvanICED look flips the script from the original dark grey set, delivering a crisp all-white aesthetic accented by metallic details and Red Raider flair. The uniform integrates Texas Tech’s signature Power Red across the numbers and trim while metallic finishes give the helmet, logos, and numbers an electric shine under the lights.
As with last year’s design, inspiration comes from the 45-degree bevels found throughout Texas Tech’s campus architecture and the sharp angles of Mahomes’ personal brand. The result is a uniform that blends school pride with the edge of an MVP quarterback who has redefined the game.
When the Red Raiders hit the field on November 8 in GalvanICED, they’ll do so in a uniform that blends tradition, innovation, and superstar influence. With Patrick Mahomes’ brand at the heart of the design, Texas Tech continues to lead the charge in pushing the boundaries of what college football uniforms can represent.
It’s time for the UNISWAG Weekly Countdown for the 2025 College Football Season, Presented by Big Game USA!
Each week, we highlight the cleanest, boldest, and most innovative uniforms across the college football landscape, all building toward that coveted No. 1 spot.
Check out the Week 3 Uniform of the Week Countdown as we celebrate the designs that made the biggest impact on the field!
Oregon Football will take the field against Oregon State in a look unlike any other, one that honors the legacy of Phil Knight, Nike co-founder Bill Bowerman, and the deep ties between the Ducks and the brand that reshaped sports forever.
The special edition “Shoe Duck” uniforms are more than just a new kit. They’re a tribute to Knight’s impact on the University of Oregon, the state, and the global sports stage. Designed by Van Horne Brands with input from Oregon players and staff, the project took two years to complete and even brought Knight to tears when it was first revealed to him earlier this year.
The look starts with a matte marble helmet, an asymmetrical design symbolizing Knight’s two worlds: Oregon athletics and Nike. One side features the Ducks’ iconic wing, while the other carries the wing of Nike, the Greek goddess of victory. On the back, a golden Oregon “O” sits above a gold bar honoring Bowerman’s Army service in World War II.
The anthracite jerseys and pants are accented with gold highlights and paired with striking bright gold cleats, a nod to Knight’s memoir Shoe Dog. The gloves feature a waffle pattern, calling back to Bowerman’s original waffle iron innovation that helped launch Nike footwear.
Every inch of the uniform carries meaning. Shoulder patches tell the story of Oregon’s rise:
One patch depicts a handshake between Knight and Bowerman, representing the trust that began their journey from coach and athlete to business partners.
The other features Oregon’s motto, Mens Agitat Molem (“minds move mountains”), along with Mount Hood and Mount Fuji, symbolizing the merging of East and West in Knight’s vision for the brand. Duck wings and tiger stripes bring the story full circle, reflecting Oregon’s global reach.
For players, this uniform is about more than aesthetics. Senior linebacker Bryce Boettcher said it best: “We wouldn’t be the University of Oregon — the Mecca — without his help. This is our way of giving him his flowers.”
Knight has always been quick to deflect attention, naming campus buildings after others instead of himself. But on Saturday, the gratitude of Oregon, Eugene, and fans across the country will shine through in the form of these uniforms.
As Quinn Van Horne, the project’s lead designer, put it: “It really does represent so much of the Nike and Oregon DNA intertwined together. We want to be the best of the best.”
The UNISWAG Uniform of the Week Countdown is back for Week 1 of college football!
Check out which teams are turning heads with their uniform combos this weekend. The official Top 10 drops monday, leading up to the reveal of the Week 3 Uniform of the Week winner.
Boise State is bringing art to the gridiron. For its Sept. 27 showdown against App State, the Broncos will debut the “Front Porch of Idaho” hand-painted helmet, a one-of-a-kind design that pays tribute to the beauty of Boise, The Blue, and the state of Idaho.
The helmet, crafted by artist Armando Villarreal, wraps around Boise State’s iconic blue shell with intricate white airbrushing accented in the Broncos’ signature orange. Every detail tells a piece of Idaho’s story:
Right Side: A galloping Bronco charging forward, symbolizing strength and tradition.
Left Side: The Idaho State Capitol framed by the scenic Boise foothills and the “City of Trees.”
Back: Albertsons Stadium and its world-famous blue turf above the Boise River, complete with tree-lined landscapes.
Finishing Touches: A bold orange flash in the Bronco’s eye and the end zones, plus a front bumper etched with “208,” representing both Idaho’s area code and the height of the Capitol dome.
Arizona State is reaching back into its storied history for a special look this season. The Sun Devils revealed throwback uniforms that pay homage to the iconic 1975 team, a squad that went undefeated and finished No. 2 in the AP poll, the highest ranking in program history.
The “Strategy” uniforms are a clean and classic nod to the past. The set features gold helmets with no logo and a single maroon stripe down the center, paired with white jerseys free of chest lettering. Maroon and gold striping runs along the sleeves, with the distinctive sunburst Sparky patch on the shoulders, tying the look together. Gold pants complete the retro design, bringing Sun Devil fans back to one of the program’s most memorable eras.
The timing of the throwback reveal is fitting. Earlier this year, the 1975 team was inducted into the Sun Devil Athletics Hall of Fame as part of its 50th anniversary celebration. For ASU, this look is more than just a uniform; it’s a tribute to a team that set the standard for success in Tempe.
Athletic director Graham Rossini hinted at the uniform drop during an August appearance on Arizona Sports’ State of the Sun Devils Podcast. “My favorite one is one that we have not yet announced,” Rossini teased. “We’ve been working on it for a couple years. It’s a little throwback action that we’ll get to debut in a couple weeks, and I think our fans are gonna love it.”
This isn’t the first time ASU has honored its 1975 squad on the field. In 2020, the Sun Devils wore a maroon-and-gold edition in tribute during a home game against UCLA. But this new version leans even closer to the authentic look of that undefeated team, celebrating both the style and the legacy of Sun Devil football’s golden era.
It’s time for the UNISWAG Weekly Countdown for the 2025 College Football Season, Presented by Big Game USA!
Each week, we highlight the cleanest, boldest, and most innovative uniforms across the college football landscape, all building toward that coveted No. 1 spot.
Check out the Week 2 Uniform of the Week Countdown as we celebrate the designs that made the biggest impact on the field!
